Web Design, Marketing and Business Blog - Page 45

Our expert business blog offers a world of digital how-to

Browse the categories for a huge archive of quick reads, advice and guidance on business marketing PLUS in-depth guides.

We aim to produce the best business blogs on digital marketing, content creation, business and entrepreneurship as well as web development, business strategy and social media.

Transforming Businesses with Louise O’Conor

ProfileTreeProfileTree // 20th May 2020

For too many businesses ‘digital transformation’ is a simple matter of launching a basic website. As we learn from Louise O’Conor, it’ll take a lot more than that…

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International Women’s Day: The NI Women Transforming Your Workplace

ProfileTreeProfileTree // 30th January 2024

With one of our favourite dates on the calendar coming up, we want to shine a light on the women who are revolutionising the business world. This International Women’s Day, sit back and be inspired by NI’s best and boldest. Here at ProfileTree, we’ve been lucky to host some truly inspirational women in our award-winning […]

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The Ultimate Guide to Hotel Marketing – Hospitality Made Easy

ProfileTreeProfileTree // 19th October 2023

ProfileTree have devised The Total Guide to Hotel Marketing, offering valuable advice on how to market a new hotel, as well as tips on how to promote your hotel online and how to attract hotel guests. Check it out!

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360 Photos: A Great Way to Bring Your Business to Life Online

ProfileTreeProfileTree // 17th December 2023

360 photos, also known as spherical photography, is revolutionising the way we capture and interact with images. This immersive form of photography allows viewers to explore a scene in every direction — up, down, and all around — offering a virtual experience that closely mimics physically being in the photographed location. It’s a technique that […]

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Video Production in Northern Ireland: Growing Your Business Through Video

ProfileTreeProfileTree // 24th January 2024

Video Production in Northern Ireland: Ever since the invention of the camera, the average consumer has just been playing catch up with technology’s fast growing pace. The first ever recorded history of the camera came in the form of manuscripts from an Arab scholar called Hassan Ibn Hassan; which dates all the way back to […]

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Growth Hacking 101: Definition, Best Practices, and Great Examples

ProfileTreeProfileTree // 22nd January 2024

In the ever-evolution of marketing, growth hacking has become one of the latest marketing buzzwords. You must’ve come across it somewhere, especially if you’re an entrepreneur or someone who works in the start-up ecosystem. Few concepts have been as polarizing and revolutionary, simultaneously. Many questions are asked when people hear ‘growth hacking’ for the first […]

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17 Amazing Brand Storytelling Examples: A Brand’s Once Upon a Time

ProfileTreeProfileTree // 6th October 2023

Storytelling is such a buzzword in the marketing industry these days. There’s been a lot of hype about successful brand storytelling examples because ultimately, people like to hear the story behind their favourite products/services, it builds brand loyalty and helps create an emotional connection that will ensure your business stands out from competitors.  But what […]

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How to Write a Creative Brief: A Brief History of Briefs (With Examples)

carolcarol // 4th March 2024

How to write a creative brief that you enjoy writing and at the same time gives a precise and valuable overview of the project? A creative brief is a very common, yet feared word among those who work in the marketing and advertising field. Brand managers and marketing specialists find it a heavy task and […]

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Digital Marketing Analysis: How to Do Research for a Digital Strategy and Make Successful Decisions

ProfileTreeProfileTree // 5th March 2024

In this article, you will find out why you need a digital marketing analysis, and learn how to understand your business’s position from a digital marketing point of view. All of this research undertaken will pave the path to success for your strategy, as opposed to taking a shot in the dark.

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What Is the Best Camera for YouTube?

ProfileTreeProfileTree // 7th December 2023

YouTube content creators are constantly searching for the best camera for YouTube videos. You may see YouTubers uploading videos of high quality. The quality of the videos may make you wonder what cameras they are using. Moreover, is the technology you are working with capable of such a feat as well? A good video requires […]

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Amazon Alexa Content Marketing + 3 Amazing Voice Content Tips

ProfileTreeProfileTree // 11th February 2024

Amazon’s Alexa-controlled Echo speaker, now in its second generation and with countless derivative variations available, continues to increase its musical, smart-home, and digital-assistant offering. It’s a wireless speaker first, but capable of a whole lot more – including content marketing. Using nothing other than the sound of your voice, you can play music, search the […]

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Online Learning VS Classroom Learning: Which One Is For You?

ProfileTreeProfileTree // 31st January 2024

Online learning helps you to choose a course which suits your specific goals. Image credit: Facebook

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Personal Brand Coaching: The Complete Guide to Success

ProfileTreeProfileTree // 11th December 2023

Brands have always been an important part of any economy. The purpose was originally a form of proof of ownership, but that changed once the potential of branding revealed itself. In the current marketplace, branding is everything and has the potential to make or break a business despite the business size. A good brand was […]

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How to Master Adobe Premiere Pro Transitions, Titles and Effects Like a Pro

Sara LynchSara Lynch // 26th October 2023

In this article, we’ll show you how to master the basics of this renowned video editing software, including Premiere Pro transitions, titles and effects. If you have a decent laptop or computer, Adobe Premiere Pro installed and 10 minutes to read this blog, then there’s nothing holding you back from creating your own video content. 

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Unlocking Creative Excellence: Mastering Audio Effects in Adobe Premiere Pro CC

ProfileTreeProfileTree // 19th October 2023

Along with video editing, Audio Effects in Adobe Premiere Pro are great for video editing or in general a all rounder for great audio. This makes this software ideal for any creator with a need to edit sounds, especially into their films and movies. Whether you’re a filmmaker, content creator, or video enthusiast, the proficiency to […]

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11 Essential Parts on How to Render in Premiere Pro and How to Export in Premiere Pro: The Best Guide

ProfileTreeProfileTree // 20th October 2023

How To Render in Premiere Pro? How to render in Premiere Pro and how to export in Premiere Pro? It might seem like a challenging task but worry not, you’ll soon be exporting and rendering video content like an expert with our ultimate guide. Once you have finished editing your video or film, you will […]

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Good and Bad Leadership Qualities: What Are They and How To Master Them?

ProfileTreeProfileTree // 24th July 2023

It’s possible to have both good and bad leadership qualities, and there may be certain characteristics in a leader that defines you on either end of the spectrum. In any context, however, it is not an easy thing to be a leader and a good one for that matter. Think of it as a constant […]

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WIX 101: How To Create a WIX Website From Scratch

ProfileTreeProfileTree // 14th November 2023

The first step is to click ‘Create a Website’. Image credit: WIX

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Streamlining Success: 101 on Setting Up Powerful Automation and Automated Emails in WIX

ProfileTreeProfileTree // 26th October 2023

Automation and Automated Emails in Wix offer valuable tools to enhance your website’s functionality and user engagement. Here’s an elaboration on how to set up automation in Wix and why it’s crucial: Automation and Automated Emails in Wix: Enhancing User Engagement Automated emails can play a pivotal role in your website’s success. They serve as […]

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Effortlessly Integrate Hotjar Tracking Code with Your WIX Website – Step-by-Step 101 Guide

ProfileTreeProfileTree // 22nd February 2024

Have you ever felt like your Wix website is a black box? You put in the effort, create beautiful content, but understanding how visitors interact remains a mystery. This struggle is common for small businesses, yet it holds the key to unlocking explosive growth. With Hotjar, you can finally peel back the curtain and see […]

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Member on a WIX Site: Create, Edit, Elevate and Supercharge Your Website’s Potential with Custom WIX Memberships.

ProfileTreeProfileTree // 17th October 2023

As an administrator, you must know how to create and edit a member on a WIX website. Our video guides explain how to create members on your site, how to edit these members, block users, and how to create member-only pages on WIX. Using site membership can mean offering premium content or having more personalised […]

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